Tuesday 2 June 2015

Don't forget the printers!!!



So you think you have your QR Code all worked out. This QR code scans somewhat well on the Sweet'N Low sachet on the left though a little on the small side and missing a quiet zone. Nevertheless it does scan after a few seconds.

Size note:


However, the QR Code on the sachet on the left does not scan at all.  This is where it is very important to have the printers on board if you are serious about your QR Code Campaign. Additionally, there is no indication on these sachets what the QR Code will result in, for some it could be a just a product type code for the manufacturers. Luckily, it does bring you to a mobile optimised website.

Conclusion: Identify with your printers that the main space of you QR Code must not compromised otherwise it is useless to have this on your product.

1 comment:

  1. good observation, thanks for posting :-)

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