Next to the checkout in Holland & Barrett, i came across a card which advertised that they were hiring. It gave the long email address of www.hollandandbarrett.ie/careers and a phone number but also a QR Code.
The QR Code though i thought was a little small scanned perfectly. It brought the potential employee onto a really good mobile optimized site.
Conclusion: This QR code activity used for job recruitment is a great idea especially if the web address is long. It is also a reminder to them if they take the card home to apply for/and how to apply for the position. From a business point of view, potential interest of the position can be viewed if the QR Code is managed (analytics).
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