They have QR Codes on coffee cups to direct users to their prize winning campaign Park & Play which is effectively a very good mobile app.
When you download the app on your phone it lets you access such things as your current loyalty points, specific offers for you and the nearest topaz station. A QR code is also accessed from the home page (see below) of the app that is scanned every time you make a purchase simply by pointing your phone (QR code) towards the cashiers scanner that is situated on the counter facing you.
Even if you don't have an internet connection this page will open up for you.
Like all good QR Code management, Topaz additionally supply customers with key tags (see below) that also display the QR Code which are superfast when scanned at the store.
Hope to see more like this : )
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